General > Riding Tips & Tricks
Sponsorships
Hillclimb#42:
Hey guys,
I have some sponsorship questions. Its somewhat of a ghost town for sponsors in Amatuer Hillclimbing. There are likely many reasons why off road companies don't get involved with our form of racing, but for no companies to try to self-promote or even attempt to be convenient, seems unreasonable. I tried to convince some tire companies to get a rep out to a race or two, or for Race-fuel reps to get out there and sell some goods at the races, or possibly sponsor an event or club. They all keep sending me there basic sponsorship info, that they must send to anyone/everyone.
I would be expected to promote their products with stickers, banners and advice, and I would get "discounted" pricing. After some research, I am finding better deals on the same products from other sources. Actually there's only one company that I would save money by buying directly from them. Then the shipping costs are not included, so even with them, I am not seeing the advantages. Someone help me out here.
I just wanted convenience for race gas, a place to reliably get my favorite tires, instead of searching for them. I live in the racing capitol of the world, Indianapolis. I don't understand why noone is smart enough to meet the demands of the area. Instead of answering any questions or concerns, they offer to sponsor me with "discounts." I'm pretty sure that a Sponsor does more than send a rider their parts catologue, and expect them to buy only from them with no benefits. Is this what the economy has come to? Free Stickers?
hughes:
http://mxsponsor.com/ Try this for starters. This is a place to get started but I'll warn you it's a way for them to sell parts/gear etc but you can choose or select who you want to submit a resume to. If you get accepted to represents a company that you chose then it's all on you to take it and run with it. One key factor will be to have an attitude of enthusiasm and excitement towards promoting your sponsor and your willingness to work hard. This type of attitude will not only prolong your sponsorship relationships, it will also lead to larger sponsorship deals. You'll need to set yourself apart from others that the company deals with. Yes you'll get discounted items up front but any item you buy from them I would provide them a professional feedback form about the product with detailed pictures. Always send in a race report with photo's of the event you attended. I would go as far as making sure you have a clean/organized pit area displaying their banners (photos). Having some support from a local dealership will help. Help the dealer support the products that are supporting him and yourself. You can always try and volunteer for your local dealership to help out at motorcycles shows or vender shows (meet greet shake hands talk up the product) you could go as far as having custom decals made for the bike displaying their brand, again photos. You?re going to work harder supporting your sponsors then your racing. The above site will at least get you started. You can post photo's of your in a very professional manner, bikes and even your shop set up if you have one. The web site is what you make of it; you?ll see a lot of people on there just happy to get a discount on an item but can and will not take it any further. This is the new way for companies to weed out the good/bad/ugly.
maddoggy:
a full on sponsorship will be pretty hard to come by, even a partial sponsor would be hard to get. you may find sponsorship in smaller scale in some unlikely places. hit up your local construction companies, auto repair shops, tire shops , etc... some of these guys really like racing and may be willing to help out with entry fees, tires and fuel and so-on. with the economy the way it is they would probably be real happy to get some good advertising out of it too. the little guys sometimes help more than the big guys. its worth a try.
MADDOGGY
azracer19:
KEEP YOUR RACE RESULTS!!!!!!!!!
goggle companys, riding gear, clothing and boots. send them all letters with your results . Maybe tires you use, oils race fuel all of them with good race results its not that hard
hughes:
Race results are good but not high on the list. I think the key is how well you sell/promote yourself and the products you use. You could win every local race but if you look and talk like "Joe Dirt" your not going anywhere. Compaines get 10,000 letters with race results and guy's wanting sponsorships, you got to be able to set your self apart from all the others. Having support from a local dealer would be huge start.
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